Artwork guide

If you want good print quality, you need good quality artwork. If you aren’t experienced in graphic design it would be best to work with a designer for your artwork.

In any case, we are willing to help you with your artwork, if you contact us we can assess it for you and help make it print ready. If major changes need to be made such as redesign an artwork fee may apply. We will let you know of any fees before starting.

 

 

The main requirements for good quality artwork are:

 

 

  1. The artwork is 300DPI at minimum
  2.  File type: SVG/Vector, Photoshop, Illustrator (we can work with other files at 300DPI, but vector is the best)
  • If you have the standard dpi of most web images at 72DPI, this will likely come out blurry. The artwork needs to have been created at 300DPI. It doesn’t help to just change the DPI from 72 to 300 in photoshop, it will still come out blurry. Also, you should make sure to scale the artwork to print size in photoshop to check the clarity is maintained at print size too.
  • You can check the image size and resolution in photoshop by opening the image in photoshop, clicking on Image > Image size and viewing the resolution. If the resolution is already set at 300DPI, you’re good to go

Pixel or Raster images are made of pixels. A pixel is a single point or the smallest single component in a display device. Let's think of them as little tiny squares of colour that make up a photo or web image. Vector images are mathematical calculations from one point to another that form geometrical shapes.

72dpi is perfect for websites, but when it comes to any kind of print, for the best result your image needed to be created at 300dpi and 100% the final print size. A vector program will use a mathematical formula to build an image that can be scaled to any size without losing quality and why we love it! A good rule if thumb when deciding if Pixels or Vector is best; Pixels for Photos - Vector for Logos and Graphics.